BAV Consulting is a global strategic consultancy with expertise in corporate, brand and marketing strategies and customer insights.
BAV Consulting uses a proprietary model which leverages the BrandAsset Valuator® database to build brand development strategies for clients who will see results in consideration, usage, sales and shareholder value.
The BAV® database is the largest and leading quantitative, empirical
study of brands and consumers. Spanning 16 years, 51 countries, and over 680,000 respondents, BAV is the world’s largest database of brand perceptions; containing ratings on over 43,000 brands on 72 dimensions.
By marrying the discipline of financial management with the art of brand management, we help businesses understand and mine their most important asset: the relationship between their customers and their brands.